Product Marketing Manager | Product Owner | Agile Marketing | Design Sprint Facilitator | Open Innovation

My mission is to make product development easier! Let’s put into practice Agile Methodology, Design Thinking and Design Sprints to validate your products on the market!

Product Marketing Manager | Product Owner | Agile Marketing | Design Sprint Facilitator | Open Innovation

My mission is to make product development easier! Let’s put into practice Agile Methodology, Design Thinking and Design Sprints to validate your products on the market!

ABOUT

Marketing & Product development lover

I’m a professional digital marketer specialized in product development strategies. Throughout my career, I had the opportunity to manage the concept and production of large-scale projects for corporations and also for small businesses.

With more than 20 years of experience in digital marketing, I lead teams to test and materialize innovative ideas through the application of agile methodologies and “Design Thinking.”

Always passionate about teamwork and collaboration, I get involved in the world of teaching, facilitation and agile coaching to support the growth of professionals and businesses through continuous innovation.

Creative by nature, I participate in the development of tools to drive innovation including the co-creation of a serious game to learn products agile development.

ON THE BLOG

Some tips and experiences on simplified marketing and product development

ON THE BLOG

Some tips and experiences on simplified marketing and product development

WHAT PEOPLE SAY ABOUT ME

That’s what my clients, partners, and colleagues think about me.

"A STRATEGIC AND EXPERIENCED THINKING."

"A STRATEGIC AND EXPERIENCED THINKING."

Erika is a professional, creative, passionate and experienced. She has extensive experience in digital marketing and a very strategic global approach to business, which makes her someone with a stimulating vision.
Manuel Alberto Guerra

"INNATE AGILE TALENTS"

"INNATE AGILE TALENTS"

Erika has an innate talent for agile project management and communication.
Marie-Andrée Roger

 "OPTIMAL QUALITY"

"OPTIMAL QUALITY"

Erika has developed the digital presence of Farmatodo in Venezuela in an optimal level of quality, putting it in the forefront compared to other brands of the competition. I liked her job, she was always prepared despite internal obstacles, typical of vertical organizations.
Yimmy Castillo, Digital Business Manager at Empresas Polar.

"SHE IMPRESSED ME BY ITS DYNAMISM AND CREATIVITY."

"SHE IMPRESSED ME BY ITS DYNAMISM AND CREATIVITY."

Erika submitted an action plan for the French Second Language Proficiency Certificate Facebook page. She has a real knowledge of this social network and a real talent for the popularization of the information.
Agnès Baron, Director of French as a Second Language Program, UQAM Language School – Certificate of French as a Second Language.

 "EXCEPTIONAL BUSINESS RESULTS"

"EXCEPTIONAL BUSINESS RESULTS"

I have worked on several projects with Erika, and she has always shown an exceptional ability to provide high-quality work resulting in excellent business results. In my career I met very few people with the professional ability of Erika. It is for this reason that I recommend it unconditionally for any digital marketing work.
Marcos Condo, CEO at Condoconsulting

 

"A RARE PEARL"

"A RARE PEARL"

Erika’s profile is hard to find. She has extensive experience in managing content in social networks (RRSS), but also in managing interactions. She is a professional who is well versed in strategic thinking and has the ability to take on specific tasks as needed.
Pedro Quintana, Director of Communications at Farmatodo

 

“Dynamic and motivated by challenges and innovation, I guide you to execute a marketing and product development strategy through an Agile approach executed by iterative test cycles.”

WHAT DO YOU WANT TO DO TODAY?

A Marketing Training
A Consultation
An Exploratory Meeting
A Collaborative Project

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