by erikamorin | Apr 16, 2024 | Product development
In my new professional challenge, I’ve encountered a multitude of Project Managers, each with their own style, goals, and unique projects. This diversity poses a real challenge for project managers. How do we balance team needs while effectively progressing...
by erikamorin | Jan 14, 2024 | Design Thinking, Product development
In the business world, establishing and maintaining a culture of innovation within teams poses a significant challenge, regardless of the company’s size. Competitive pressures, rapid technological advancements, and increasing consumer expectations create an...
by erikamorin | Dec 27, 2023 | Design Thinking
Today, I share with you a new step in my professional journey, a natural evolution stemming from my constant quest for learning and growth. After years of exploring the intricacies of Agility, Design Thinking, and Innovation, I am wholeheartedly delving into the...
by erikamorin | Nov 6, 2023 | Design Thinking, Product development
Design Thinking, a user-centered design methodology, has revolutionized innovation. At its core lies the need to deeply understand the needs and expectations of your target audience. How can you achieve this goal? The Proto Persona, an essential concept, serves as the...
by erikamorin | Nov 1, 2023 | Agile 101, Product Owner
Being a Product Owner is a complex and demanding role. You are the guardian of the product vision, the catalyst for innovation, and the person responsible for making critical decisions at every stage of development. To succeed in this role, it’s essential to ask...
by erikamorin | Oct 22, 2023 | Agile 101
When delving into the world of agility, be prepared to face a complex and often chaotic landscape. Agile project management can sometimes feel like a haunted house, with traps and challenges around every corner. Agile nightmares lurk behind every user story, and while...
by erikamorin | Oct 16, 2023 | Entrepreneurship
It’s been two weeks since I had the pleasure of meeting the entrepreneurs of the new cohort in Innovinc RBC’s Millenium program and assisting them in practicing their sales pitches. The goal was clear: prepare them to shine during their sales pitches,...
by erikamorin | Oct 10, 2023 | Agile 101, Product Owner
Relative estimation is a technique I have extensively used to tackle complex problems. It offers a flexible approach to estimating the relative size of the work to be done by breaking it down into smaller tasks. At the core of this method lies the comparison of...
by erikamorin | Oct 2, 2023 | Agile 101, Product development, Product Owner
When a team embarks on a new project or the development of a product from scratch, one of the first questions that arises is, “Where do we start?” This is a crucial question because the early stages of a project can often seem confusing and chaotic. Every...
by erikamorin | Sep 26, 2023 | Product development
Product development is a fascinating journey, an adventure in which I have accompanied entrepreneurs, intrapreneurs, and companies in creating innovative products, from mere ideas to market-ready products. It’s a complex process that demands both adaptability...